Founder/ Marketer/ Designer/ Developer/ Chennai/
How I approach a project

Three things I try to hold onto.

Principle 01

Start with the business

Running Muni's Clothing myself means I don't design in a vacuum — every choice gets tested against whether it actually helps sell, convert or explain.

Principle 02

Systems over one‑offs

A logo, a landing page or a poster should feel like it belongs to the same brand as everything else — not a one‑time favour.

Principle 03

Finish what's designed

I'd rather hand over a working page than a beautiful file that someone else has to rebuild.

Timeline

Education & training.

2026

PG Certification in AI Powered Digital Marketing

WhyTap

Certification
2025

UI/UX Designer Mastery

Web D School, Anna Nagar, Chennai · Mar–Sep 2025

Design
2023–2025

Master of Computer Applications (MCA)

Dr. M.G.R. Educational and Research Institute, Maduravoyal · CGPA 8.27

Degree
2020–2023

Bachelor of Computer Applications (BCA)

SRM University, Vadapalani City Campus · CGPA 8.17

Degree
2020–2021

Graphic Designing Certificate

Cyber Soft Solutions, MMDA, Chennai

Certification
Capabilities

Skills, grouped by discipline.

Digital Marketing

  • Social Media Marketing
  • Search Engine Optimization (SEO)
  • Meta Ads Management
  • Google Business Profile Management
  • Keyword Research
  • Content Marketing
  • Campaign Planning & Execution
  • Shopify Store Management

UI / UX Design

  • User Research & Personas
  • Information Architecture
  • User Flows & Wireframing
  • Design Systems & Style Guides
  • Prototyping & Usability Testing
  • Accessibility
  • Responsive Design
  • Product Design

Graphic Design & Dev

  • Logo Design & Branding
  • Poster & Pamphlet Design
  • Typography & Color Theory
  • Image Editing & Iconography
  • HTML, CSS, JavaScript
  • Python
  • WordPress Website Development
Where it started

A computer applications background, pointed at real brands.

My degrees are in Computer Applications, but most of what I use daily — Shopify, Meta Ads, Figma, WordPress — I picked up by actually running Muni's Clothing and freelancing for local businesses since 2020. The certifications came after the work, to sharpen what I was already doing.

BCA — SRM University MCA — Dr. M.G.R. E.R.I. UI/UX + Digital Marketing
Toolkit

Tools I work in daily.

Figma Photoshop Illustrator Adobe XD Sketch Balsamiq InDesign Miro CorelDRAW Shopify WordPress
"
I'd rather understand the business behind a brief than just execute it — that's what running my own brand taught me.
— Udaikiran P
Let's work together

Have a brand or product to build?